Director of Marketing  | Aechelon Technology | 8/2025 - present

Lead global marketing and positioning strategy supporting business growth, program visibility, and market expansion within the defense training and simulation industry. Managed marketing budgets, operational frameworks, and talent acquisition to support organizational growth and scalability.

• Translate advanced AI-enabled simulation technologies into mission-focused messaging that supports training effectiveness, operational readiness, and customer adoption.
• Led Aechelon's corporate rebrand and launch of a new website, brand identity, and internal intranet, strengthening market positioning and organizational alignment.
• Developed demand generation and lead nurture programs using HubSpot Marketing Hub, creating scalable campaign workflows and engagement strategies to support pipeline growth.
• Modernized marketing operations by implementing event-to-pipeline processes, marketing automation, and targeted nurture campaigns that extended customer engagement beyond industry events.
• Standardized marketing procedures and campaign workflows, improving scalability and alignment between marketing and business development teams.
• Managed corporate communications, executive messaging, press releases, industry events, and partner marketing initiatives.
• Partnered with executive leadership, engineering, product, and business development teams to align technical capabilities with customer needs and strategic growth objectives.
• Supported acquisition readiness and strategic positioning efforts associated with Aechelon's acquisition by Shield AI (pending regulatory approval).

Strategic Alliance Marketing Manager  | IVANTI  (Contract) | 7/2024–1/2025

• Managed go-to-market and demand-generation campaigns for security products (MDM, MTD) with AT&T, T-Mobile, and Verizon.
• Orchestrated joint initiatives with the 2024 Verizon Mobile Security Index, achieving over 5% engagement on social content and 200 webinar attendees.
• Oversaw program budgets and performance reporting, driving continuous improvement using Salesforce, Power BI, and Excel.

Senior Partner Marketing Manager, Strategic Solutions | AWS |  7/2021–7/2023

• Designed and executed global partner marketing programs for 20 strategic ISV partners, driving a 200% increase in Partner Sales Qualified Leads (PSQL) and 300% above-average blog engagement.
• Developed and launched co-marketing plans with clear KPIs, messaging, and multi-channel distribution, accelerating partner pipeline growth and campaign ROI.
• Collaborated with AWS Marketplace sellers to maximize campaign performance, leveraging analytics to optimize messaging and exceed success metrics.

 Senior Membership Manager | NSTXL |  3/2020–8/2020

• Led membership retention and outreach for a non-profit consortium, creating digital marketing assets and virtual events.
• Hosted 10+ webinars on government security compliance, achieving 40% membership attendance and high engagement.

Senior Channel / Partner Marketing Manager | GE Healthcare |  3/2018–9/2019

• Led lead-generation campaigns that converted 18% of prequalified leads into sales opportunities, exceeding industry benchmarks.
• Orchestrated multi-channel nurture programs, doubling industry average engagement from C-level healthcare leaders.
• Launched AI-driven digital campaigns with 26% open rates and 23% unique clicks, surpassing industry standards.
• Achieved a 4.7% landing page conversion rate by optimizing content and user experience.

Channel Program Expert & Leader | Intel Corp  | 2009 – 2018

Global Channel Program Manager | 2016–2018

• Managed and streamlined annual renewal and global campaigns, reducing workforce hours by 4,000+.
• Served as business stakeholder for a new digital process (PEGA), earning a Department Recognition Award for efficiency gains.

Channel Strategic Partnerships & Alliance Program Manager | 2015–2016

• Pioneered the 'Points Vendor Program' for major partners, resulting in thousands of purchases per quarter and over 1M points awarded.
• Developed strategic channel programs aligned with Intel's sales and technology initiatives, driving partner brand influence and training.

Channel Marketing Manager, North America | 2009–2015

• Led the integration of two digital platforms for 45,000+ partners, creating onboarding, training, and communications strategies.
• Developed recruiting programs and incentives, generating >10% new partners annually and increasing partner engagement.