Sofie Vance
I help technology companies turn innovation into market impact.
With experience spanning AWS, Intel, AMD, GE Healthcare, and Aechelon Technology, I lead marketing strategies that connect complex technologies to customer value, drive business growth, and build strong partner ecosystems across AI, defense, cloud, and enterprise markets.
About Sofie Vance
I am a strategic marketing leader with more than 15 years of experience helping technology companies grow through strong positioning, demand generation, partner ecosystems, and integrated go-to-market strategies.
My career has taken me across cloud computing, cybersecurity, AI, simulation, healthcare technology, and defense markets. Throughout that journey, I have consistently focused on one goal: helping organizations translate complex technical capabilities into meaningful customer and business value.
Currently, as Director of Marketing at Aechelon Technology, I lead global marketing and positioning initiatives supporting advanced AI-driven simulation and training technologies. Working alongside executive leadership, engineering, product, and business development teams, I help shape corporate strategy, strengthen market visibility, and support growth initiatives across defense and aerospace sectors.
Previously, I held leadership positions with AWS, Intel, AMD, and GE Healthcare, where I built strategic alliances, developed partner ecosystems, and launched programs that delivered measurable business results, including 200% growth in partner-generated leads and engagement levels significantly above industry benchmarks.
My expertise includes:
- Marketing Strategy & Leadership
- Demand Generation
- Partner & Alliance Marketing
- Go-to-Market Strategy
- Brand Positioning
- Marketing Operations
- Business Development Alignment
- Executive Communications
- AI & Defense Technology Marketing
I am passionate about helping organizations grow by connecting innovation, people, and strategy.
15+
Years of Successful Marketing Strategies
40x
ROI Programs
4
Worked at the top Fortune 100 Global Technology Companies
Strategic Growth Marketing
Build and execute marketing strategies that align business objectives, customer needs, and market opportunities. Experienced in driving growth through brand positioning, demand generation, integrated campaigns, and go-to-market initiatives across AI, defense technology, cloud, and enterprise software.
Strategic Partnerships & Ecosystem Development
Develop high-impact partnerships that expand market reach, accelerate adoption, and drive measurable business results. Proven success in building partner ecosystems, co-marketing programs, and alliance strategies with global tech leaders, including AWS, Intel, and AMD.
Marketing Transformation & Operations
Modernize marketing organizations through scalable processes, marketing technology, demand generation systems, and operational excellence. Led corporate rebranding, website development, Hubspot implementation, event-to-pipeline strategies, and cross-functional initiatives that improve performance and support longer-term growth.